CAUSE APPAREL

My dear friends behind Cause Apparel approached me this summer to discuss the possibility of creating a logo for them to use on their website, marketing material, and apparel. After presenting an array of sketches, the first sketch of the first round was chosen by the client for development. With a simple prompt of being simple yet cool enough to stand alone on a shirt, I created this set of logo variations.

• Art Direction • Design • Branding • Research